Head of Growth
Blueheart is building a world where nobody has to face the fear and isolation of sex-related problems alone ever again.
We’ve had a rollercoaster of a ride so far, having gone through Preseed and Seed investment rounds of £1.12m in 6 months. We've proven that a change needs to happen and we’re the team to do it. We’re a small but smart team where information and data informs decisions, not meaningless hierarchies. You have an idea? Great, test it and prove your point.
Our mission is to make sex therapy affordable, accessible and shame-free for everyone. For decades, therapy has been accessible only to those who can afford it, who live in cities and who muster enough confidence to seek help. We want to open sex therapy to anyone feeling isolated, alone and scared. So if you think the state of human sex is all fucked up, you're in the right place.
What We're Looking For
Our first growth hire to take control of our acquisition funnel and setup our marketing engine. That means setting up the acquisition strategy and executing your plan to bring quality sexual therapy to the people who need it. We see marketing as fundamental to our success, so you'll have the resources you need to bring your ideas to life.
You'll Be Responsible For
Designing the acquisition strategy from scratch
Taking absolute control of the acquisition funnel
Working with junior marketing managers to execute your strategy
Running experiment after experiment on the best acquisition channels to optimise growth
Reporting growth performance to the CEO
Communicate user insights to the whole team
There are currently millions of people out there struggling with sexual issues. You'll know how isolating and damaging this can be to one's mental health, and if you don't, you may not be the right person. You're tasked helping people in their darkest moments get the help they need to have a healthy and connected life.
Given the huge work that needs to be done around the double stigma of sex and therapy - you'll be the one transforming public opinion around both of these important topics. It's no small task, but what could be more rewarding than saying to change human sex forever. Calm did it with meditation. Blueheart is doing it for sex, and you'll be leading the way.
We trust the people we work with and you’ll be working directly with the founders' who are ready to give you ownership of the process you set up. We’re all about experimenting, seeing results and improving. As you'll be a growth hacker at heart, we expect this to be in your DNA. If you’ve got a wild idea that you think might work, you’ll get one response - ‘Do it, and let’s see the results’.
Demonstrable success growing a consumer app
Unparalleled knowledge of digital marketing tools
Familiar with lean methodology applied to growth
Comfortable with analytics/data analysis